In 2025, Simply Mary (formerly Hello Mary) solidified its place as a boutique cannabis leader by expanding its solventless product line, strengthening collaborations, and building trust through transparency and logistics. The year marked a transition from a niche e‑commerce experiment into a recognized nationwide cannabis brand.
🌿 Simply Mary 2025 Recap – Boutique Cannabis Evolution
🌟 Brand Evolution
- From Hello Mary to Simply Mary: The rebrand emphasized boutique identity and solventless craftsmanship.
- Transparency & Logistics: Publishing Certificates of Analysis (COAs) and fast shipping became central to customer trust.
- Community Building: Simply Mary positioned itself as “flower for the people,” highlighting accessibility and authenticity.
🍯 Product Highlights of 2025
- THCa Flower: Indoor, small‑batch genetics like Super Boof and Guavaz gained traction.
- Solventless Rosin: Cold‑cured rosin and live resin drops showcased terpene richness.
- Rosin Vapes & Gummies: Expanded offerings made solventless products more accessible.
- Seasonal Drops: Holiday releases and collaborations kept the brand culturally relevant.
📊 Key Milestones
| Milestone | Impact in 2025 |
|---|---|
| Rebrand from Hello Mary | Strengthened boutique identity |
| Expansion of solventless line | Attracted connoisseurs & wellness consumers |
| Transparency with COAs | Built nationwide trust |
| Collaborations with breeders | Exclusive genetics & cultural buzz |
| Seasonal drops & events | Increased community engagement |
🔑 Lessons from 2025
- Trust is Currency: Publishing lab results and ensuring logistics reliability built credibility.
- Solventless is the Future: Consumer demand for clean, terpene‑rich products drove growth.
- Community Connection: Collaborations and cultural events kept Simply Mary relevant and authentic.
🌱 Looking Ahead to 2026
Simply Mary is poised to continue innovating with solventless products, boutique collaborations, and nationwide accessibility. The brand’s 2025 blueprint — curate indoor flower, publish COAs, ship quickly — will remain its foundation for growth.
❓ FAQs – Simply Mary 2025 Recap
Q: What is Simply Mary? A: Simply Mary, formerly Hello Mary, is a boutique cannabis brand specializing in THCa flower, solventless rosin, rosin vapes, and hemp gummies.
Q: Why did Hello Mary rebrand to Simply Mary? A: The rebrand in 2025 reflected a shift toward a refined boutique identity, emphasizing solventless craftsmanship, transparency, and community connection.
Q: What were Simply Mary’s biggest milestones in 2025? A: Key highlights included the brand rebrand, expansion of solventless products, publishing Certificates of Analysis (COAs), and seasonal drops that strengthened community engagement.
Q: What products stood out in 2025? A: Popular offerings included Super Boof and Guavaz THCa flower, cold‑cured rosin, rosin vapes, and hemp gummies.
Q: How does Simply Mary ensure product quality? A: All products are lab‑tested for potency, purity, and safety, with COAs published to build customer trust.
Q: Where can I buy Simply Mary products? A: Products are available through select boutique dispensaries and online retailers, with seasonal drops often tied to holidays and collaborations.
Q: What makes Simply Mary different from other cannabis brands? A: Simply Mary focuses on small‑batch, solventless products, boutique collaborations, and cultural relevance, setting it apart from mass‑market cannabis.
Q: What’s next for Simply Mary in 2026? A: The brand plans to continue innovating with solventless products, boutique collaborations, and nationwide accessibility, building on its 2025 success.